Marketplace Momentum in early 2026

HiBid continues to see substantial growth in bidder engagement and GMV, which should be directly translating to increased seller success


 

At a Glance
There is significant growth throughout the full funnel so far in 2026
Ongoing investments in bidder acquisition, platform improvements, and targeted marketing are expanding the marketplace. New sign-ups, bidder engagement, and GMV are all trending significantly above prior-year levels. 
First-Time Bidders
+20% YoY
Auction Registrations 
+12% YoY
Bids per Auction
+20% YoY
Marketplace GMV
+18% YoY

Sustained Marketplace Growth That You Should Be Feeling  

When HiBid became a standalone business, it came with a renewed focus and a mandate to continue investing millions of dollars into bidder acquisition, marketplace experience, and platform development. That work has been underway for several quarters now, and the results are showing in ways that sellers across the platform should be feeling.  

The top of the funnel is expanding

We started making changes to the sign-up and auction registration experience early last year, with an initial round of updates in February and more significant changes following in Q3 and Q4. Both new sign-ups and first-time bidders peaked at over 20% growth year-over-year and have remained well above prior year levels. We're continuing to see many more new buyers finding HiBid, registering, and showing up in your auctions.

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Existing bidders are more engaged

And it's not just new faces. Alongside website experience improvements, we've built out more targeted marketing to connect high-intent buyers with the auctions most relevant to them. The result is increased bidder engagement and competition. Overall auction registrations across the platform are now up more than 12% year-over-year. Bids per auction and bids per lot have also both seen dramatic improvement over the past six quarters and remain nearly 20% higher than in 2025.

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The bottom line — GMV

The combination of bidder volume and level of engagement is driving better outcomes for sellers, and GMV tells that story clearly. For the last three quarters, GMV has held consistently at a high level of outperformance and is now up approximately 18% year-to-date in 2026.

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When asked about the progress, HiBid CEO Pat McCusker noted, "A lot of last year's investment went into foundational work, in addition to the more visible bidder experience changes. Ultimately, it's the combination of all of those efforts that is driving the results we're seeing now." He continued, "Looking ahead in 2026, there is a pipeline of new development already in testing that we look forward to sharing soon. I have no doubt our sellers will continue feeling the positive impact." 

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